Can you briefly walk us through your story – how you started and how you got to where you are today? You can include as little or as much detail as you’d like.
I was drawn to the field of physical therapy after battling my own sport-related injuries throughout high school and college. I went on to study exercise physiology. and eventually decided to pursue a Doctorate in Physical Therapy at Mercer University. I started my career in sports rehabilitation in Miami, FL, treating athletes of all levels, from middle school to the USA Olympic Team. Soon after, I found the urge to create a brand of my own, one that emphasizes quality of service and could bridge the gap between physical therapy and performance training. In 2018, I co-founded Chainwork with Ashley Schneider, DPT, a physical therapy and movement performance practice in North Miami, FL.
Has it been a smooth road? If not, what were some of the struggles along the way?
The road to starting Chainwork has been rewarding but also rigorous. In addition to maintaining a level of excellence as a clinician, maneuvering the nuances of customer service, marketing and branding strategy has been quite a challenge. There have definitely been some obstacles along the way. One year after opening Chainwork, we received the opportunity to expand to a larger facility. Maintaining productivity during the move was tough, but it pushed us to expand our staff and service options, and think bigger in general. Obviously COVID-19 has been a major obstacle for us, as with everyone else. We had to learn to pivot quickly and get creative on how we would interact with our clients and handle the financial implications associated with the pandemic. Ultimately, being ready to adapt to any situation and problem-solve on a day-to-day basis has been the real challenge along the way.
Tell us about your business/company. What do you do, what do you specialize in, what are you known for, etc. What are you most proud of as a company? What sets you apart from others?
Chainwork is a full-spectrum physical therapy, wellness, and performance practice. We also offer stretch therapy, massage and chiropractic services. We are known for working with our clients in a one-on-one environment. We set ourselves apart from other physical therapy practices by emphasizing full body awareness and overall quality of movement. We strive to offer a valuable educational experience, teaching clients how to move better, minimize pain, and improve athletic performance. We work with people of all backgrounds, but we specialize in the athletic population. As a company, we are most proud of the community and culture we have built in the North Miami area, with the help of with our partners at ADAPT (Athletic Development and Performance Training). We’re very excited about the future.
Where do you see your industry going over the next 5-10 years? Any big shifts, changes, trends, etc?
Over the next 5-10 years, you can expect the see more physicians, physical therapists, and performance coaches working in collaboration. We will likely see an increase in multi-disciplinary healthcare facilities and gyms as well. At Chainwork, we have embraced this idea, and constantly seek to collaborate with all of the relevant disciplines to provide an optimal client experience.